Founder and CEO of Treedom, he is a social entrepreneur with over 8 years of expertise in business development and consultancies on the environment, renewable energy, climate change, sales, marketing, and new media. He loves all sports that have to do with a ball, cooking and testing special food and wine. When he needs a break, he stretches out on a grassland around trees. At age 25, he left his steady job in a bank because he was bored and he needed new challenges. As he started all over again, he chose an area that could give him personal and professional satisfaction: the environment.